History

Jute & cotton , a natural fibre that has been grown in India for thousands of years, has been used for generations for a wide range of purposes. Our commitment to sustainability and honouring this age-old tradition is reflected in our name. We use jute & cotton, because of its exceptional sustainability, strength, and versatility.

As a natural fiber, it's biodegradable and environmentally friendly, making it a responsible alternative to synthetic materials. Jute is incredibly durable yet lightweight, providing strength and longevity for whatever you may need.

Origins of Mitti

The story of Mitti began with a simple idea: to bring the world closer to the rich heritage of Indian craftsmanship through sustainable products. The name “Mitti,” meaning “earth” in Hindi, reflects our deep connection to the environment and our commitment to using natural, biodegradable materials.

Founded on the principles of quality, tradition, and sustainability, Mitti aims to offer products that honor the Earth and preserve age-old craftsmanship.

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The Heritage of Jute & Cotton

For centuries, jute and cotton have been a cornerstone of Indian culture, cherished for their strength, versatility, and natural properties. These fibers have been woven into the fabric of Indian society, used to create everything from everyday essentials to decorative pieces.

At Mitti, we carry forward this tradition, using jute and cotton to craft products that are not only eco-friendly but also timelessly elegant.

Discover the Mitti difference today

Whether you need bespoke designs or are looking to stock your store with eco-friendly products, we’re here to help.

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